1
Days 1-30
Foundation
- • Entity setup, legal framework, and insurance posture
- • Core software stack and reporting templates
- • Brand standards and compliance intake workflow

TCM 90-Day Plan
Execution priorities are sequenced to de-risk legal setup, quality operations, and first-door performance before TCM expansion.
Timeline
Each phase includes operating gates that must clear before the next expansion step.
Days 1-30
Days 31-60
Days 61-90
Operating KPIs
Performance cadence should be reviewed weekly at launch and formalized monthly for owners.
ADR
$1.2K+
Premium nightly rate baseline
Occupancy
68-75%
Seasonality-adjusted target band
Review score
4.9+
Experience quality threshold
Incident rate
<2%
Stays with service escalations
Owner retention
>90%
Annual renewal target